ARISTABRAT

Aristabrat is poised to exceed the expectations of celeb-u-tots, fashionistas-in-training and the luxury market, Aristabrat is a luxury lifestyle brand that represents a new level of status for infants and tweens. Created for the next generation of 'haves and have mores', the brand, founded by Bouavanh and Paul Brown, tastefully captures excessive style with a regal-meets-rock 'n' roll appeal, and transforms it into fashion, accessories and personal care goods that incorporate an over-the-top mindset into your child's everyday lifestyle.
Aristabrat satisfies a void in the marketplace for fashion, accessories and personal care items that are equal parts of luxurious quality, practicality and in-your-face flair. Created from lavish materials such as Swarovski Crystal hand-placed by skilled artisans, silver plating, grosgrain ribbon and the softest cotton, each collection reflects the height of luxury but is modernized to jive with current trends.
For its 2007 debut collection, Aristabrat introduces a signature line of novelty Pacifiers, Pacifier Clips, Nail Clippers and Rattles generously blinged out with up to 1, 000 Swarovski Crystals in original and impossibly intricate patterns. Each design is an emblem of the brand's kitschy nod to the good life, with patterns christened for palaces and nobility, as well as a signature Aristabrat sly un-smiley face.
Aristabrat has also introduced a premiere collection of Pacifiers, the High Society collection, which incorporates Swarovski Crystal in opulent princess, emerald, marquis, teardrop and baguette cuts in each bejeweled model and retails at a higher price point than the signature group.
The Aristabrat fashion line consists of onezies from newborn to 24-month sizes, emblazoned with original artwork, tongue-in-cheek slogans and Swarovski Crystal studded embellishments as part of the design and decorating the snap closures.
The brand will continue to expand, with a new denim and couture line for tweens set to launch February 2008, as well as other accessories and personal care goods that extend well beyond the realm of fashion. 'it's only natural that Aristabrat fashion and products will grow with the wearer and extend into exciting new categories-we plan to rule the playground in every sense, ' says Bouavanh, CEO and Designer.

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